The Great Thumbnail Media Planner Advantage

Planners and media fans are overworked. However, the importance of media planning and media procurement has skyrocketed due to the fragmentation of media audiences due to the explosive growth of thousands of new media. The use of media advertising in the United States exceeded 300 billion dollars. New media technologies have become fast and fast….

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Social Media Advantage For Brands

Social media has become mainstream and, as someone has said, all media are becoming social. I still think there are certain brands and their attitude to social networks, content marketing and management. This is evident from all sides, except that most brands neglect “social” social networks. This is what distinguishes social networks from other types…

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Social Media As an Investment

During their short history, social networks, as the new media called them, have traditionally been seen as a place where you can meet new friends, reconnect with old friends and socialize on social networks. In short, social media was a “great place to communicate,” but otherwise they weren’t used much. In Silicon Valley, there is…

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Media Monitoring – What it Is, What it Does, How to Use It

Media monitoring includes reading, viewing or streaming editorial content from media sources (including newspapers, magazines, industry magazines, broadcasters, and the Internet), as well as identifying, storing and analyzing content related to media sources, keywords, or specific topics. Media monitoring Monitoring editorial content from news sources, including newspapers, magazines, industry magazines, television and radio stations, is…

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Proto-Virtual Reality and Social Media

Statements such as “let’s take a break,” “perspective psychology” and “civilian government” embody a complexity that often eludes the mainstream media. But as the media evolves with social media conglomerates and technology conglomerates that are gathering newly discovered knowledge about brain functions, genetic predisposition and artistic preferences, among other things, which are also linked, a…

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